Champ offers premium, science-backed equine supplements engineered to enhance the health and performance of horses at every stage of life. The brand combines cutting-edge nutrition with natural ingredients to support equine well-being. Champ's innovative formulas cater to a wide range of equine needs, from young foals to senior steeds, and from competitive machines to weekend hackers. By leveraging advanced nutritional science, Champ enables horse owners to optimise their equine partners' vitality, performance, and overall health.

URL: www.champ.horse

Social Media Handle: @champthehorse

Tagline: Champions are Made

target demographics

Horse Owners: General horse owners dedicated to maintaining the health and vitality of their horses through premium nutrition and supplements.

Competitive Riders: Equestrians who participate in competitions and require optimal health and performance supplements for their horses.

Recreational Riders: Individuals who ride for pleasure and want to ensure their horses' well-being with quality supplements.

Professional Trainers: Trainers responsible for the health and conditioning of multiple horses, seeking reliable and effective supplements.

Veterinarians: Equine veterinarians looking for trusted supplement brands to recommend to their clients for various health needs.

brand guidelines / embrace


typography

colour palette


Hunter Green

#8B4513

Chestnut Brown

#98FF98

Old White

#CDC3AD

Sunset Orange

#CDC3AD

Soft White

#F7EDED